Photo check deposits fail from Chase Mobile App – Marco Arment details why Chase’s idea of a mobile app with which you can photograph your cheques and then digitally “deposit” them falls over. The key quote is, “This is one of those ideas that sounded great until I actually tried it,” but read the whole piece to get the flavour of its clunkiness and the emotional response to the experience that Marco details.
We talk quite a bit about service gaps leading to service experience crevasses in our book and this is a good example of where several minor flaws, each of which might independently seem “not so bad”, end up making the entire thing useless.